Can I ask.....why so cheap?
Because there's going to be a shit ton of DLC, battle packs for every game already printed, Battle Generator, etc.
Just for example, Heroes of Normandy will have at least 2, probably 3 or 4 based on the number of existing scenarios for the board game, main battle packs and then battle packs for each of the expansions. All at about $9.99 each. It'll add up quick.
I sure they want to get you hooked on the system so you buy the board games as well….
It really is the easiest way to learn to play the system.